What We Do

Issue Management

Smith & Company’s senior-level counselors have extensive experience anticipating and managing communications around a wide range of issues that can impact the reputation and brand of individuals, organizations and corporations. We have worked with our clients on such diverse issues as cyberattacks, regulatory actions, high-profile investigations and litigation, activist attacks, labor negotiations, consumer boycotts, corporate restructurings and unplanned executive transitions.

  • Risk and vulnerability assessments
  • Message development and testing
  • Communications audit
  • Ally and coalition building
  • Content development
  • C-Suite and Board advising
  • Global monitoring – traditional media, social and search analytics
  • Influencer identification and partnership
  • Executive coaching
  • Message and media training
  • Spokesperson training
  • Business intelligence and opposition research
  • Public opinion research
  • Influencer and detractor analysis and mapping
  • Strategic intelligence
  • Digital auditing and readiness